When I saw this ad today I was surprised to find out that the ski company famous for its one-piece suits and vibrant teal color ways even made bike shorts. Apparently they’re trying to get a little attention by standing on a soap box and telling people that grinding their crotches on bike seats for five hours at a time might not be all that healthy. My guess is that if you’re riding road bikes enough to fill a Viagra prescription, you probably already have this information. This kind of ad only serves to convince naïve people that they should take the motorized State Park tour instead of renting some dangerous bikes for a leisurely pedal.

via Shut Up and Drink the Kool-Aid

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